Brand Identity

Discover 90 award-winning designs tagged Brand Identity on Design Bulletin.

Brand: VISANG Project: Brand Identity Tag: Graphic

Math Alive

Dynamic graphic motifs enrich the learning effect of math in the blended learning environment. Parabolic graphs from mathematics inspired the logo design. Letter A and V are connected with a continuous line, demonstrating the interaction between an educator and a student. It conveys the message that Math Alive guides users to become whiz kids in math. The key visuals represent the transformation of abstract math concepts into three-dimensional graphics. The challenge was to balance the fun and engaging setting for the target audience with professionalism as an educational technology brand.

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Brand: Mtc Brand Consultancy Project: Brand Identity Tag: Graphic

Dragonpass

Dragonpass is a brand identity designed for a membership benefit and travel services provider. The new symbol combines the trace of a magic wand with the initial letter D, forming a dynamic mark that crosses several dimensions. The original red palette is extended with purple and further tones to give the identity a more fashionable character. Auxiliary graphics add flexibility across applications. The simplified visual system replaces an aging emblem and supports a more international brand image.

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Brand: Wei Sun Project: Brand Identity Tag: Graphic

Mohanii

Mohanii is a brand identity created for a fashion label rooted in oriental culture. The logo is based on Latin letters, which give the brand a simple and international tone. The letter M is the core symbol and refers to ink, linking the mark to Chinese calligraphy. Serif forms and contour lines are combined and reinterpreted. The letters M and H are emphasized, while the other letters are reduced, so that visual layers are formed. The symbol can be repeated, broken apart and recomposed, and it can be applied to any medium.

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Brand: Tiago de Albuquerque Sales e Kiemle Project: Brand Identity Tag: Graphic

Reserva das Parkias

The Parkias Reserve is an important environmental project that recovers the soil, reforests degraded areas with native trees and preserves biodiversity. Based on semiotic studies, its logo was designed to represent the Parkia pendula, an iconic tree up to 40m tall with a unique biodesign due to its red floral globes that hang from pendulums. Combining these references with the aesthetics of indigenous body paintings and the feather headdress, the crown of the native people of the Brazilian forests, a new representation of Parkia was born: the crowned tree, the majesty of the Atlantic Forest

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Brand: Yiwen Zhang Project: Brand Identity Tag: Graphic

Hand over Hand

Hand over Hand is a brand identity created for a provider of special education services. The identity keeps the hand drawn hand and book elements of the earlier logo to preserve continuity and personality. Analogue, a modern typeface with gentle curves and high contrast letterforms, supports a friendly and approachable tone. Circular and square geometric cuts create a balanced composition that reflects regional and demographic diversity. The system is applied to social media, web pages, eBooks, outdoor advertising, magazines, packaging and business cards.

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Brand: sxdesign Project: Brand Identity Tag: Graphic

Tang Da Li

Tang Da Li is a brand identity program that merges classical and modern graphic elements. The design reflects the diversity and openness of the Tang Dynasty. The brand name plays on the similar sound of Tang, which refers both to the dynasty and to sugar, giving the name a humorous tone. Tang Dynasty mural figures and traditional frames are combined with a contemporary layout. Printing is carried out with high quality methods on recyclable substrates. The identity is applied to posters and to packaging in large and small sizes.

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Brand: Ying Gao Project: Brand Identity Tag: Graphic

Jingting Mountain Scenic Area

Jingting Mountain Scenic Area is a brand identity created for a key scenic area and national forest park in Anhui Province, China. The identity is based on the idea of cultural exploration through painting, so that a visit feels like walking through a scroll painting. Mountain views, pavilion forms, calm clouds, wild cranes and the local white liquor and green tea are drawn into the graphic language. Six auxiliary graphics support the main mark and can be applied in many settings. The design replaces an earlier image of narrow appeal and suits digital media.

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Brand: Elena Gamalova Project: Brand Identity Tag: Graphic

Albella

Villa Albella's visual identity captures the soul of Tuscany's cultural heritage while embracing a vision for a place that serves as a sanctuary for culture, history, and unity, a vibrant hub of artistic expression, culinary exploration, and intercultural dialogue. The design seamlessly blends tradition with modernity. The incorporation of two floral branches symbolizes unity amidst diversity, rooted in a shared history. Beyond preserving heritage, this project fosters meaningful cross cultural exchange and appreciation, embodying a commitment to serenity and enrichment.

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Brand: Menghao Zeng Project: Brand Identity Tag: Graphic

Atb

Atb is a brand identity created for a manufacturer of screen protectors, tempered glass and protective cases. The central symbol is a minimal gorilla figure whose facial contours also form the letter T, a reference to technology. The gorilla shape suggests strength and safety, while space and futuristic elements express the technical character of the brand. The logo is built on simple geometric forms. Two gorilla figures can be combined, and their expressions can be varied, so the identity adapts to many media and sizes.

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Brand: sxdesign Project: Brand Identity Tag: Graphic

Mamba Chiliast

Mamba Chiliast is a brand identity created for a basketball community formed by fans of the Mamba Mentality. The identity brings members together through basketball activities and gives them a sense of belonging, pride and distinction. The logo uses the shape of a hexagram as its visual framework, formed by the combined letters M and C. An eye placed at the visual center represents the Mamba. The hexagram recalls shared associations of belief, organization and energy. The logo can be printed, sewn or injection molded in many sizes.

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Brand: Wai Ho Cheung Project: Brand Identity Tag: Graphic

Cristaderm

Cristaderm, a Korean skincare brand, that blends scientific innovation with sophisticated design. Inspired by DNA double helix, its visual identity features intricate molecular motifs and Korean characters, creating a refined aesthetic. The logo, with a clean font and parallelogram motif, symbolizes precision and innovation. The icon system merges chemical molecular formulae with Korean characters, adding cultural and intellectual depth. This thoughtful design ensures image of Cristaderm is effective and visually striking, setting a new standard in skincare.

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Brand: Cristian Carrara Project: Brand Identity Tag: Graphic

Archadia

Archadia is a brand identity created for a higher education school of architecture based in Venice, Italy. The symbol is a stylized letter A, split into two solid volumes to suggest both stability and movement. The letter A stands for the brand name and also for academy, architecture and abitare, the Italian word for living. The form is built from an equilateral triangle inscribed in an isosceles triangle. The blue color reflects the institutional role of the school and the water of the Venice lagoon. The vector logo works on light and dark backgrounds.

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