Lucky Tiger Welcomes New Year
Lucky Tiger Welcomes New Year combines zodiac signs with traditional Chinese paper-cut elements, making the design look like looking out from a window frame, while auspicious animals roll gold coins outside, as if bringing wealth. The overall use of spring-like colors, abandoning the traditional red color, and adding a lot of flowers and plants, because the pronunciation of flowers and fortune is similar (in Chinese-speaking areas), it seems that this year has good luck for fortune.
Lucky Tiger Welcomes New Year Illustration by Hsiao Yun Tseng has been featured as an outstanding example of communication design by the A' Design Award & Competition. Lucky Tiger Welcomes New Year Illustration was awarded the Iron A' Design Award in Graphics, Illustration and Visual Communication Design in 2023. The A' Graphics, Illustration and Visual Communication Design Award is a juried, academic and highly prestigious design accolade which celebrates outstanding design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.
